Tim Cook says Apple can no longer absorb soaring memory-chip costs driven by the artificial intelligence boom, signalling higher prices for consumers and raising concerns about broader inflation across the technology sector.
Apple price rises are ‘unavoidable’, CEO warns, as AI chip costs surge
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Story Timeline
Thu 02:41 - BBC Headlines
Apple to raise prices as AI boom pushes up chip costs
Thu 05:34 - Euronews
Apple price rises are ‘unavoidable’, CEO warns, as AI chip costs surge